Pricing · El Paso
Honest website pricing. Published in public.
Most El Paso agencies hide their pricing behind a 'request a quote' form so they can size you up. We publish ours so you can decide before you call.
One-time website build pricing
| Scope | Pages | Typical Price | Best For |
|---|---|---|---|
| Starter site | 5 pages | $600 – $900 | Solo owners, new businesses |
| Small business site | 8–15 pages | $1,000 – $2,000 | Multi-service local businesses |
| Lead-gen + local SEO | 15–30 pages | $2,000 – $3,750 | Service businesses targeting multiple cities/ZIPs |
| Custom WordPress build | 20–60 pages | $3,000 – $7,500 | Law, medical, dealer, multi-location |
| E-commerce (Shopify / Woo) | Catalog-based | $1,500 – $6,000 | Product brands and stores |
| Enterprise / custom platform | Custom | $7,500+ | Custom integrations, member portals, multi-site |
Monthly care & SEO plans
| Plan | Monthly | What's included |
|---|---|---|
| Care | $50 | Hosting, SSL, backups, plugin updates, security, uptime monitoring |
| Care + Content | $125 | Care plan + monthly content edits (up to 2 hrs) |
| Local SEO Starter | $250 | GBP optimization, 5 citations, monthly rank report |
| Local SEO Growth | $450 | Full local SEO + 2 new pages or posts/month |
| Local SEO Authority | $750 | Multi-location SEO + 4 content pieces/month + tech audits |
One-time add-ons
- SEO audit (technical + content): $499
- Schema markup retrofit: $299
- Bilingual translation + Spanish SEO: from $799
- Google Business Profile setup & optimization: $349
- Photography (half day, El Paso): from $450
- Logo refresh: from $399
What is never an extra charge
Mobile responsiveness, SSL, a working contact form, basic on-page SEO, and a sitemap are baseline. If a competing quote itemizes them, the price is artificially inflated. Read more in how much does a website cost in El Paso, and if you're outside the city core see how pricing plays out in Horizon City.
Frequently asked questions
Why do website quotes in El Paso vary so much?+
Scope and ownership. A $500 site is a template you don't own; a $5,000 site is custom and yours. The real questions are: who owns the code, can it scale, and does it include SEO?
Do you charge monthly retainers?+
Care plans are optional, not required. Plans start at $50/month and cover hosting, security, backups, and content updates.
What's the cheapest real website you'd recommend?+
A five-page custom site with basic SEO setup, in the $600–$900 range. Below that, you're buying a template with branding swapped in.
Do you do payment plans?+
Yes – most projects split into 2 or 3 payments tied to milestones.
Related
Want a fixed quote in 24 hours?
Tell us the scope, we'll tell you the price – flat, in writing.