Answer
How do I choose a domain name for my business?
Pick a domain that matches your business name, is easy to spell, ends in .com when possible, and avoids hyphens or numbers. Do not optimize a domain for keywords at the expense of brand clarity.
- Match your business name first
- Prefer .com; .co or .net are acceptable fallbacks
- Avoid hyphens, numbers, and creative spellings
- Keep it short – under 15 characters when possible
For the full picture, read the pillar page: el paso web designers. If this question applies to a business outside the El Paso city core, the same answer holds for satellite markets like Horizon City, TX.
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